Wednesday, April 11, 2007

Drew Barrymore for CoverGirl

Drew Barrymore is the newest face of CoverGirl, the Proctor & Gamble beauty brand announced. The actress is starring in her first major beauty campaign with CoverGirl, the best selling makeup brand in the U.S. Barrymore will be not only the newest face in CoverGirl advertisements, but also the co-creative director for her first advertising commercial with CoverGirl, to debut in January 2008.
Barrymore had her first photo shoot with CoverGirl the other day in Los Angeles.
“It’s a true honor to be associated with a brand that has been at the forefront of their industry for almost 50 years,” Barrymore said. “CoverGirl has been able to change with the times yet stay in touch with women of all ages and backgrounds. To be chosen not only as the newest face of CoverGirl, but also as a co-creative director of my first TV commercial, is truly amazing.”

Since 1961, CoverGirl has been responsible for jumpstarting the modeling careers of some of Hollywood’s now most well-known faces. The long list of famous CoverGirl models includes Queen Latifah (current spokesmodel), Christie Brinkley, Cheryl Tiegs, Rachel Hunter, Tyra Banks, Niki Taylor, and Molly Sims.

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